About this episode

The episode discusses the impact of social media on the building industry, highlighting both its benefits and drawbacks.

Is social media helping the building industry—or hurting it? Matt Risinger joins Jake and Steve as the Three Social Media Amigos to roast Pete, the resident social media skeptic, and unpack what online platforms really mean for builders, architects, and building science pros. The conversation draws a sharp line between the dark side of social media—misinformation, marketing noise, and ego-driven content—and its best potential: real information transfer, community, and better buildings through...

People in this episode

Hosts: Jake, Steve, Pete

Guest: Matt Risinger

Topics covered

• social media
• building industry
• misinformation
• information transfer
• community
• building science

Keywords

• social media
• building science
• misinformation
• community
• information transfer

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