1481: Strategy isn't JUST what you DO do, but also what you DON'T do...

About this episode

Brian Lofrumento discusses the importance of what you choose not to do in business strategy.

We’re often told that to grow, we need to do more, add more, and say “yes” to every opportunity. But what if the real secret to strategic success is doing less? In this Solo Strategy episode, Brian flips the script on traditional business strategy, arguing that what you choose not to do is just as important as what you do. Drawing on powerful examples from icons like Steve Jobs at Apple and retail giant Costco, Brian reveals how simplification and subtraction are not signs of retreat, but the...

People in this episode

Host: Brian Lofrumento

Topics covered

• business strategy
• simplification
• decision making
• entrepreneurship
• growth

Keywords

• strategy
• business growth
• opportunity cost
• Steve Jobs
• Costco
• simplification
• entrepreneurship

Mentioned in this episode

Organizations: Apple, Costco

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