Pop With A Purpose: How Natasha Hamilton Built a Record Label That Cares

About this episode

Natasha Hamilton discusses her journey in creating Morpho Records and the importance of an artist-first model in the music industry.

In this special episode of the We Are PoWEr Podcast, Simone Roche MBE is joined by Natasha Hamilton, formerly of Atomic Kitten and now Founder and Mentor of Morpho Records. Natasha and Simone talk about how a muddy founders festival and a giant cube sparked a new kind of record label and why leading with duty of care can reshape pop. Natasha opens up about bias, mentorship and turning past experiences into a healthier model for artists. • Morpho Records’ purpose and artist-first model • Let...

People in this episode

Host: Simone Roche MBE

Guest: Natasha Hamilton

Topics covered

• record label
• artist mentorship
• pop music
• duty of care
• bias
• founders festival

Keywords

• Natasha Hamilton
• Morpho Records
• Atomic Kitten
• artist-first model
• mentorship
• pop music
• duty of care

Mentioned in this episode

Organizations: Morpho Records, Atomic Kitten

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