Waterloo Turf Franchise: High-Margin, Low-CapEx Model + 75-Day Launch (What Item 19 Shows)
About this episode
In this episode, the founders of Waterloo Turf discuss their innovative approach to building a national artificial turf brand.
Send us Fan Mail Imagine a home services business that turns heads, sparks referrals without begging for them, and actually gives families their Saturdays back. That’s the vision behind Waterloo Turf — and in this episode of We Bought a Franchise, we sit down with founders Lance Ingram and Tim Lovett to unpack how they’re building the first true national artificial turf brand. We start with the origin story. Lance walked away from a traditional corporate path, returned to turf, and validated ...
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