Glenfiddich, Balvenie and the Luxury Whisky Market — Tim Walker, William Grant & Sons

From Whisky Stories Podcast by Graeme Kilgour

March 12, 2026 · 1h 53m

About this episode

Tim Walker discusses the luxury whisky market and shares insights on high-end whisky sales.

This week it's a luxury podcast. Tim Walker has been a keen listener of the pod since the early days, and we've been trying to get him on for a long time. Thankfully, he finally agreed. And he brought drams with him!! Tim is the National Account Manager in Scotland for the Luxury On Trade. What that means is that he sells very expensive whisky to people like Ross who sells it on to other people. And speaking of Ross, it was great to have him back on the pod for this one. He was also able to give his own thoughts and insight into the wonderful world of luxury whisky. Enjoy!

People in this episode

Hosts: Graeme Kilgour, Ross

Guest: Tim Walker

Topics covered

luxury whisky
whisky market
whisky sales
interview
whisky tasting

Keywords

luxury whisky
whisky market
Tim Walker
Glenfiddich
Balvenie

Mentioned in this episode

Organizations: William Grant & Sons

Products: Glenfiddich, Balvenie