About this episode

This episode provides insight into the Scottish Whisky Awards and the efforts involved in organizing them.

We've all seen the labels on bottles and seen brands promoting that they are finalists or winners of whisky awards. But what does that actually mean? And what goes into winning a whisky award? John Boyle is the man who's job it is to start putting the Scottish Whisky Awards together each year. Getting brands to submit entries, bringing in sponsors, and putting on a MASSIVE tasting session for judges. This was a great insight into the work that goes into the Scottish Whisky Awards.

People in this episode

Host: Graeme Kilgour

Guest: John Boyle

Topics covered

• whisky awards
• Scottish whisky
• tasting sessions
• judging process
• brand promotion

Keywords

• Scottish Whisky Awards
• whisky tasting
• whisky brands
• awards process
• John Boyle

Mentioned in this episode

Organizations: Scottish Whisky Awards

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