#352: Jason Liebig – Candy Historian, Collecting Candy

#352: Jason Liebig – Candy Historian, Collecting Candy

From Wild Business Growth by Max Branstetter

December 10, 2025 · 57 min · Episode 352

About this episode

Jason Liebig, the Candy Historian, discusses his journey and expertise in candy and snacks.

Jason Liebig, the Candy Historian and TV Consultant & Storyteller, joins the show to share his journey from DC Comics & Marvel Comics to becoming the leading expert on candy, snacks, and nostalgia for shows like Stranger Things and Mad Men. Hear how to get good at collecting things, the top candy entrepreneurship stories, which candies are related to each other, the most unusual candies in history, and the most creative use of chocolate. Connect with Jason at CollectingCandy.com , on social media @CollectingCandy , and on LinkedIn

People in this episode

Host: Max Branstetter

Guest: Jason Liebig

Topics covered

  • candy history
  • collecting
  • entrepreneurship
  • nostalgia
  • snacks
  • TV consulting

Keywords

  • candy
  • collecting
  • entrepreneurship
  • nostalgia
  • TV consulting
  • snacks
  • history

Mentioned in this episode

Organizations: DC Comics, Marvel Comics, Stranger Things, Mad Men, CollectingCandy.com

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