WP Plugins A to Z Unplugged #18 – Code is Cheap, Expertise is Scarce: Lessons from This Week’s Plugin Wars

WP Plugins A to Z Unplugged #18 – Code is Cheap, Expertise is Scarce: Lessons from This Week’s Plugin Wars

July 20, 2026 · 30 min

About this episode

The episode discusses the shift in the plugin market towards offering expertise over features, highlighting recent changes in WooCommerce and licensing models.

A WPProAtoZHost.com Company.... We start with a WooCommerce company that just made its core plugins free and is now selling expertise instead of features. Then we look at a license model that can turn a purchased tool into a rented one overnight. The post WP Plugins A to Z Unplugged #18 – Code is Cheap, Expertise is Scarce: Lessons from This Week’s Plugin Wars appeared first on WP Plugins A to Z .

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