Ep 252: Are You Managing the Market… or Is It Managing You? w/ Abby Greiman

Ep 252: Are You Managing the Market… or Is It Managing You? w/ Abby Greiman

May 9, 2026 · 54 min · Episode 252

About this episode

Abby Greiman discusses cattle marketing and risk management strategies for producers.

Cattle markets are strong… but are producers truly managing risk, margins, and marketing decisions — or simply reacting to the market around them? This week Abby Greiman of Ever.Ag joins us for a practical conversation on cattle marketing, breakevens, risk management, and why surviving cattle cycles often isn’t about swinging for the fences. We discuss understanding your costs, putting a marketing plan in place, and utilizing tools that can help protect operations when markets eventually turn. #workingranchmagazine #WorkingRanchRadio #ranchlife #ranching #cattle #livestock #beef #cowcalf #cattlemarketing #riskmanagement #cattlemarkets #beefproduction #ranchprofitability #cattleproducers #agriculture #LRP #livestockriskprotection #EverAg #marketingplan #breakevens #cowcalfproducers #agpodcast #ranchmanagement #cattleindustry

More episodes of Working Ranch Radio Show

Explore listener stats, chart rankings, contacts and more on the Working Ranch Radio Show podcast page.