CREATE ZERO DOLLAR MARKETING: - Bill James

CREATE ZERO DOLLAR MARKETING: - Bill James

From Worldwide Business Intelligence Podcast by worldwidebusinessintelligence

May 16, 2026 · 59 min · Episode 228

About this episode

Bill James shares strategies for zero-cost marketing without using social media.

Bill James is known as the man who 'teaches sales to those who have to sell but don't like it.' In this session he will be sharing how to have zero spend on marketing. The lost art of paying nothing for marketing and NOT using social media. Knowing where it will work and how to create it. Practical examples + a live demonstration for one attendee Bill James is a prominent New Zealand-based business speaker, author, and trainer specializing in sales systems, lead generation, and "zero dollar" guerrilla marketing. He is a Certified Speaking Professional (CSP) and former President of the National Speakers Association of New Zealand (NSANZ). He focuses on helping introverts, new salespeople, and top performers improve sales results through practical, low-cost, and sustainable strategies. He was awarded New Zealand Speaker of the Year (2015-16) and Business Speaker of the Year (2012). Known for actionable, "offline" marketing techniques and building, rather than just chasing, business opportunities

People in this episode

Guest: Bill James

Topics covered

  • zero dollar marketing
  • sales techniques
  • guerrilla marketing
  • lead generation
  • offline marketing

Keywords

  • zero dollar marketing
  • Bill James
  • sales
  • guerrilla marketing
  • lead generation
  • offline marketing
  • business strategies

Mentioned in this episode

Organizations: National Speakers Association of New Zealand

Places: New Zealand

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