Alfredo Lewis, Emily Chen- What is Qoat? The Product the Hair Industry Has Been Missing
About this episode
Alfredo Lewis and Emily Chen discuss Qoat, a revolutionary product for the hair industry that enhances color longevity.
Alfredo Lewis and Emily Chen: Qoat and the Product the Hair Industry Has Been Missing Five minutes. One bottle. Up to $32,000 in added annual revenue. And a brand new category that has never existed before. Recorded live at ABS Chicago with co-host Geno Chapman, Corey sits down with Alfredo Lewis and Emily Chen to introduce Qoat (pronounced coat)... the first ever professional hair color top coat that seals, protects, and illuminates every color service. Compatible with all color brands. Five minutes at the back bar. Launching in Salon Centric July 1st. What It Does The concept came from nail polish. Nobody was putting a top coat on hair color, and the result was the same as skipping it on a manicure: the color fades fast. Alfredo spent two years with a chemist developing a proprietary blend called Hydro Glow Shield. After toning, you apply one to three ounces of Qoat, comb through, process five minutes, rinse. Alfredo's vivid pink client went from calling him two weeks after her service saying her color was already gone... to making it two and a half months. Emily tested swatches thousands of times trying to make them ugly. They refused. The Shareholder Model Alfredo built Qoat…
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