The Story of Breaking Big Food with Patrick Sullivan Jr. and Ashley Leroux Sullivan

About this episode

The episode features Patrick Sullivan Jr. and Ashley Leroux Sullivan discussing their efforts to reclaim the food system from Big Tobacco and their new documentary.

40 years ago, Big Tobacco hijacked our food system. Today, we're joined by a husband-and-wife entrepreneurial duo working to reclaim that system and rethink how food and wellness should taste and how they should work. As the CEO and CMO of a health-focused brand known for great-tasting, sugar-free electrolyte powders, they're now taking their talent to the big screen with an eye-opening documentary. This is the Story of Breaking Big Food with Patrick Sullivan Jr. and Ashley Leroux Sull...

People in this episode

Guests: Patrick Sullivan Jr., Ashley Leroux Sullivan

Topics covered

• food system
• entrepreneurship
• health and wellness
• documentary
• sugar-free products

Keywords

• Big Food
• electrolyte powders
• sugar-free
• food wellness
• documentary

Mentioned in this episode

Organizations: Big Tobacco, health-focused brand

More episodes of Your Health. Your Story.

• The Story of Kyoord with Dr. Limor Goren · May 7, 2026 · 51 min
• The Story of Cleaning House with Lindsay Dahl · March 26, 2026 · 47 min
• The Story of Cellular Detox with Dr. Daniel Pompa · February 26, 2026 · 55 min
• The Story of Sacred Surrender with Jaime Jamgochian · January 15, 2026 · 1h 9m
• The Story of The Secret of Nitric Oxide with Dr. Nathan S. Bryan · December 18, 2025 · 56 min
• The Story of Raw Farm with Mark McAfee · November 20, 2025 · 1h 3m