Why Combining Shows is a Recipe for Disaster

About this episode

The episode discusses the pitfalls of combining unrelated podcast shows into one feed and emphasizes the importance of keeping content focused for audience satisfaction.

I saw on Reddit where someone was potentially making the classic blunder of podcasting: mixing unrelated shows into one feed. You know, like if you went to a restaurant for a burger but ended up with sushi on the same plate. I point out that our buddy Joey has a bi-weekly podcast that covers both video games and TV shows. With a measly two downloads per episode , Joey's mixing it up like a bad cocktail. The main takeaway? Split those shows! Seriously, if someone clicks on a gaming episode expecting a deep dive into Mario Kart, they don’t want to suddenly hear about the latest Netflix binge. We’re all about giving the audience choices here, folks. Keep it simple, keep it focused, and let them pick what they want to listen to. It’s like letting them pick their own adventure instead of forcing them to read the whole book. So, if you’re in this boat, don’t wait for a big audience to fix it. Tweak it now, while the stakes are low. Trust me, you’ll thank yourself later when you’re not scrambling to split your shows down the line. And with the right media host, like Captivate or Transistor , you can have multiple shows without breaking the bank. Why wait until it’s a mess? Takeaways…

Topics covered

• podcasting mistakes
• show format
• audience engagement

Keywords

• mixing shows
• audience choices
• podcast strategy

Mentioned in this episode

Products: Mario Kart, Captivate

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