The Leadership Advice Nobody Follows (But Everyone Should) with Top Leadership Expert Don Yaeger

The Leadership Advice Nobody Follows (But Everyone Should) with Top Leadership Expert Don Yaeger

April 21, 2026 · 55 min

About this episode

In this episode, Simon Sinek and Don Yaeger discuss the counterintuitive leadership lessons learned from legendary coach John Wooden, emphasizing that true success is not solely about winning.

The most successful leaders, coaches, and teams in history share one counterintuitive secret: their main focus wasn’t winning. And yet… they won more than everyone else. My guest, Don Yaeger, learned this lesson from his mentor: legendary college basketball coach John Wooden. Don is one of my favorite master storytellers, a top business leadership coach, author of 44 books, 13 of them New York Times bestsellers, and a former Associate Editor at Sports Illustrated. Don has worked alongside the greatest athletes of our generation: Michael Jordan, Serena Williams, Michael Phelps. But no relationship shaped him more than the 12 years he spent as Coach Wooden's mentee. Whether or not you're a sports fan, I promise you: the lessons Don shares are as universal as it gets. We explore what it really means to win in business and in life. The greatest leaders in history already figured this out. The question is why the rest of us aren't following their lead. In this episode you'll learn: ➡️ Why the winningest coach in college basketball history never talked about winning (and what he focused on instead) ➡️ The Bill Walton story that reveals how great leaders hold standards without…

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