
Heather discusses the importance of passing on opportunities to the right person in your network to strengthen relationships and build trust in the accounting profession.
Not every opportunity that lands in your inbox is the right fit. In this episode, Heather (me!) explores the concept of "handball referrals" and why passing opportunities to the right person can strengthen relationships, build trust, and create value across the accounting profession. Drawing on real-world examples from speaking engagements, networking experiences, and community involvement, she shares practical advice on becoming a thoughtful connector within your professional network. Key Discussion Points Why saying "no" can be the most professional response when an opportunity falls outside your expertise. How to identify the right person in your network and make meaningful referrals. The importance of maintaining professional credibility by matching opportunities with genuine expertise. Lessons learned from speaking engagements, panel discussions, and community involvement. How strategic introductions build trust, strengthen industry relationships, and contribute to long-term professional success. Conclusion Professional networks thrive when people actively support one another. Whether it's a speaking opportunity, client referral, advisory role, or project, taking a few…
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