Report: Contractors Face New Digital Reality as AI Search Grows

Report: Contractors Face New Digital Reality as AI Search Grows

March 20, 2026 · 19 min

About this episode

Jamie Adams discusses the impact of AI tools on homeowners' decisions regarding HVAC contractors.

Jamie Adams, CRO at Scorpion, explains how homeowners are now frequently turning to AI tools, and prioritizing the online reputation of HVAC contractors before booking.

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Guest: Jamie Adams

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Organizations: Scorpion, HVAC

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