Promo Insiders: Navigating Industry Shifts

Promo Insiders: Navigating Industry Shifts

From Advertising Specialty Institute by ASI

April 16, 2026 · 13 min

About this episode

Michelle Chen discusses macro forces affecting sourcing and the supply chain.

Michelle Chen of Fossa Apparel (asi/55141) discusses macro forces affecting sourcing and the supply chain, and how she and her team stay in step with consumer and retail trends.

People in this episode

Guest: Michelle Chen

Topics covered

  • sourcing
  • supply chain
  • consumer trends
  • retail trends
  • industry shifts

Keywords

  • sourcing
  • supply chain
  • consumer trends
  • retail trends
  • industry shifts

Mentioned in this episode

Organizations: Fossa Apparel, Advertising Specialty Institute

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