
How to Build a Data-Driven Growth System for AEC Firms with ProjectMark's COO, Noel Brady
From AEC Marketing for Principals by Katie Cash and Judy Sparks
June 3, 2026 · 37 min
About this episode
Katie Cash discusses building a data-driven growth system for AEC firms with Noel Brady, emphasizing the importance of intention in winning work.
If your firm is still waiting for the RFP to show up before getting serious about winning the work, you are already behind. Katie Cash chats with Noel Brady, Co-Founder and COO of ProjectMark, the CRM built specifically for the architecture, engineering, and construction industry. They talk about what it actually takes to build a firm that grows with intention. Noel challenges the deeply ingrained belief that winning work is about personal relationships alone and makes the case that sus...
People in this episode
Host: Katie Cash
Guest: Noel Brady
Topics covered
- data-driven growth
- AEC industry
- CRM
- business strategy
- winning work
Keywords
- AEC firms
- growth system
- ProjectMark
- CRM
- business development
Mentioned in this episode
Organizations: ProjectMark
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