
#6 Why every company needs a 'Data & AI Strategy'
From AI unwrapped by CROPLAND
May 28, 2025 · 23 min · Season 1 · Episode 6
About this episode
The episode discusses the necessity of a clear data and AI strategy for businesses, particularly SMEs, emphasizing strategy over tools.
In this episode, Geert Vromman and Jeroen Claes flip the script (Geert is doing most of the talking this time) to dive deep into the importance of having a clear data and AI strategy—especially for growing businesses and SMEs. From navigating digitalisation to avoiding AI pitfalls, they explore why strategy comes before tools, and how companies can get started the smart way. Expect insights, examples, and the occasional Geert-style straight talk. Want to get your hands on our DIY AI Starterkit to get a taste of what AI could mean for your company? https://cropl.ink/DIY-start-AI Or want to read a bit more on how to start with AI? https://cropl.ink/HowToStartAI
People in this episode
Host: Geert Vromman
Guest: Jeroen Claes
Topics covered
- data strategy
- AI strategy
- digitalisation
- SMEs
- business growth
Keywords
- data strategy
- AI strategy
- digitalisation
- business growth
- SMEs
Mentioned in this episode
Organizations: CROPLAND
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