#8 When AI meets operations: Visix’s digital shift in action

#8 When AI meets operations: Visix’s digital shift in action

From AI unwrapped by CROPLAND

October 13, 2025 · 26 min · Episode 8

About this episode

The episode discusses Visix's digital transformation and the impact of AI on operations.

In this episode, Geert Vromman sits down with Christophe Krekels, former CEO and founder of Krekels, now co-owner of Visix Brand Shiners, and Director of Visix Poland; a merger company delivering large-format print solutions for trade shows, retail and events across Belgium and beyond. They reflect on Visix’s digital transformation: from manual quotes to a webshop that now handles 35% of all orders. Christophe shares how coding, structure and discipline turned data into action and why that mattered. They also dive into the growing impact of Power BI dashboards and how CROPLAND’s Start-AI program sparked concrete ideas, cross-team engagement, and broader awareness around AI’s real potential, even in production environments. A grounded, practical story on how a manufacturing business can evolve step by step toward digitalisation, together with its people. Listen now!

People in this episode

Host: Geert Vromman

Guest: Christophe Krekels

Topics covered

  • digital transformation
  • AI in operations
  • manufacturing
  • data-driven decision making
  • e-commerce
  • business evolution

Keywords

  • digital shift
  • large-format print
  • webshop
  • data action
  • cross-team engagement
  • AI potential

Mentioned in this episode

Organizations: Visix Brand Shiners, Visix Poland, CROPLAND

Products: Power BI

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