Ludus: a Ticket Selling Platform Changing the Game
From Arts Management and Technology Laboratory by Arts Management and Technology Lab
November 21, 2025 · 31 min · Season 11 · Episode 4
About this episode
This episode explores how Ludus, a ticket selling platform, has transformed nonprofit ticketing and operations in the arts sector.
In this episode of the Arts Management and Technology Lab, Andrew Wolverton and Zachary Collins explore how arts-focused technology can transform nonprofit ticketing and operations, tracing Ludus's journey from a side project for a single high school musical to a nationwide platform serving more than 4,000 organizations. Collins explains how Ludus was built from the ground up around the real needs of drama teachers and community theaters, growing into an end-to-end system for ticketing, fundraising, marketing, volunteers, and concessions—while staying anchored in a people-first culture summed up by the company's core value, "Give a Shit." He reflects on navigating the COVID-19 shutdown through livestreaming and social-distancing tools, choosing the right growth equity partner, and why he believes AI shouldn't replace arts workers but instead act as a "superpower" that frees them to focus on human-centered work and shared live experiences. SHOW NOTES Andrew Wolverton Zachary Collins Link to Ludus
People in this episode
Host: Andrew Wolverton
Guest: Zachary Collins
Topics covered
- ticketing
- nonprofit
- arts technology
- community theaters
- COVID-19
- AI in arts
Keywords
- ticket selling
- nonprofit ticketing
- arts technology
- community theaters
- livestreaming
- AI
Mentioned in this episode
Organizations: Ludus
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