Alka Sharma interviews Lizeth Alvarado about her transition from finance to the beauty industry and her advocacy for cancer survivors.
Join Alka Sharma as she talks with Lizeth Alvarado about her journey from finance to the beauty industry. Lizeth highlights the importance of having a backup plan and the transformative power of her clinic's services, like areola tattooing. They discuss industry risks, client concerns, and the impact of Epic Beauty Day of Hope in supporting cancer survivors. Lizeth shares how media visibility boosts business, strategies to prevent burnout, and AI's role in beauty. The conversation also covers myths about permanent makeup, Lizeth's advocacy as a breast cancer survivor, and how to support Epic Beauty Day of Hope and donate to We Will Survive Cancer.