180 Anchored Growth: How Therapists Build Sustainable Online Income with Jenny Melrose

180 Anchored Growth: How Therapists Build Sustainable Online Income with Jenny Melrose

April 3, 2026 · 55 min · Season 3 · Episode 180

About this episode

In this episode, Dr. Kate Walker and business strategist Jenny Melrose discuss how therapists can build sustainable online income and shift from volume-based growth to a supportive structure for their lives.

More clients will not fix a broken business model. It will just exhaust it faster. In this episode, I sit down with business strategist Jenny Melrose to walk through what actually creates sustainable income in a therapy practice. We unpack why so many clinicians hit a ceiling, even with a full caseload, and how to shift from volume-based growth to a structure that supports your life. We introduce the CAFE framework, capacity, alignment, focus, and execution, and apply it directly to real ther...

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