S13 E13: Pivoting to and Designing for a Faith-Based Niche with Lisa Johnson
About this episode
Lisa Johnson discusses her pivot to a faith-based niche in her design business and its impact on client relationships.
In this episode, I chat with Lisa Johnson, brand and web designer and owner of Verve & Concord. We chat about her decision to pivot her business and niche down to work specifically with Catholic and faith-based women in business, what led her there, how it's deepened her client connections, and why choosing a niche that's personally meaningful makes a difference in how you show up and market yourself. Guest Name: Lisa Johnson Guest Website: verveandconcord.com Guest Social: @verveandcon...
Keywords
- Catholic women
- business pivot
- meaningful niche
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