How River Hit Its Highest Volume Month Ever During a Market Crash

About this episode

The episode discusses River's record volume month during a market crash and explores the dynamics of Bitcoin adoption among individuals and institutions.

When Bitcoin's price dropped and sentiment hit the floor in February 2025, most people expected adoption to slow. River's numbers told a completely different story… their highest volume month ever. In this episode, we sit down with Ben Epling, Relationship Manager at River, to unpack what's actually driving Bitcoin adoption behind the scenes at the individual, business, and institutional level. Ben shares exclusive internal data points from River's latest research report, revealing a striking ownership shift: individuals were net sellers while institutions, businesses, and governments quietly accumulated. We explore why 63% of businesses on River plan to hold Bitcoin indefinitely, what's truly blocking business adoption (spoiler: it's the CPA), and how River's white glove service, clean tax reporting, and proof of reserves are setting the standard for what a trusted Bitcoin financial institution should look like. We close out with a look at River's vision for the dual currency era — direct deposit, bill pay, and making a Bitcoin standard more practical than ever for everyday businesses and their advisors. Chapters (00:00:00) - Introduction & Ben's Bitcoin Origin Story (00:05:42)…

People in this episode

Hosts: Wyatt O'Rourke, Jordan Guess

Guest: Ben Epling

Topics covered

• Bitcoin adoption
• market trends
• institutional investment
• business strategies
• financial services

Keywords

• Bitcoin
• River
• market crash
• adoption
• institutions
• business
• financial services
• ownership shift

Mentioned in this episode

Organizations: River, CPA

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