What to Post About Your Book Before It's Published

About this episode

Jenn dePaula discusses the importance of marketing for pre-published authors and shares a success story.

If your book isn't published yet and you keep telling yourself you'll figure out marketing after it's done, this episode is specifically for you. Jenn dePaula breaks down the real reason pre-published authors struggle to post, why waiting until launch day is the single most common regret she hears from authors, and the belief shift that changes everything: you're not marketing a book that doesn't exist. You're showing up for the reader your book is being written for. Includes Rachel's full story - from hesitation to 187 email subscribers and 94 first-week sales. Links Free Resource: Download the Book Marketing Blueprint - a free 15-minute diagnostic that shows you exactly which pieces of your marketing foundation are missing. The 90-Day Book Sales System includes the New Author Marketing Playbook, built specifically for pre-published authors who want a real plan before their book comes out.

People in this episode

Host: Jenn dePaula

Topics covered

• book marketing
• pre-published authors
• social media strategy
• reader engagement
• email marketing

Keywords

• book marketing
• pre-published
• social media
• email subscribers
• first-week sales

More episodes of Book Marketing Simplified

• Book Marketing for the Author Who Has More Than One Book · June 9, 2026 · 10 min
• Why Your Book Sales Plateau (and How to Fix It) · June 2, 2026 · 10 min
• Book Marketing for the Author Who's Already Tried Everything (and Spent Money Proving It) · May 26, 2026 · 8 min
• Book Marketing for the Author Who Is Already Doing Too Much · May 19, 2026 · 6 min
• Book Marketing for the Author Who Writes for a Very Specific Reader · May 12, 2026 · 9 min
• How an Author With 800 Followers Outsells One With 8,000 · May 5, 2026 · 5 min