
Typography in Branding
From Brand of Brothers by Brand of Brothers
September 23, 2025 · 27 min · Season 3 · Episode 8
About this episode
This episode explores the impact of typography on brand identity and perception.
🎙️ Typography Talks: Fonts, Faces, and Brand Identity | Brand of Brothers Welcome to another episode of Brand of Brothers with Doug Berger and Johnny Diggz, where we’re peeling back the layers of typography and how the right font choices can shape your brand’s voice, personality, and perception. From Helvetica to papyrus (yes, we’re going there), this episode explores the art, history, and strategy behind type. 🔥 In this episode: • What typography actually is and how it differs from fonts &nb...
People in this episode
Hosts: Doug Berger, Johnny Diggz
Topics covered
- typography
- branding
- font choices
- brand identity
- design strategy
Keywords
- typography
- fonts
- brand voice
- design
- type history
Mentioned in this episode
Books & works: Helvetica, papyrus
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