Album 8 Track 8: Mastering the Space Between the Bytes w/Dave Prager
From Brands, Beats & Bytes by Brand Positioning Doctors
March 12, 2026 · 1h 27m · Episode 289
About this episode
Dave Prager discusses the intersection of technology and human behavior in marketing, emphasizing the importance of understanding people over algorithms.
Album 8 Track 8: Mastering the Space Between the Bytes w/Dave Prager Brand Nerds, we are back in the building! Today, we are firmly rooted in the "Bytes" as we welcome Silicon Valley marketing savant and AI founder, Dave Prager. If you are tired of the "get-rich-quick" AI hype and want real, grounded wisdom on how technology intersects with actual human behavior, this episode is for you. Dave’s background is incredibly diverse: he's a former jazz trombonist, a world-wide professional, and a tech marketer who helped drive a computer vision startup all the way to an acquisition by Apple. Now, he's the brain behind Inner Pitch, an AI-driven prospect intelligence service. In this conversation, Dave argues that the automation era is making marketing worse by training us to chase algorithms instead of understanding people. We explore how true mastery, whether in photography, jazz, writing, or coding, is found in the "negative space" and the "notes you don't play." Key Takeaways: The Illusion of Brand The Rhythm of Copy Technology Cannot Fix Bad Strategy AI Must Be Your "Thought Partner" Stop Playing the Volume Game Mentioned in this Episode: Style: Ten Lessons in Clarity and Grace by…
People in this episode
Host: Brand Positioning Doctors
Guest: Dave Prager
Topics covered
- AI in marketing
- human behavior
- automation
- brand strategy
- creative mastery
Keywords
- AI
- marketing
- human behavior
- automation
- brand strategy
- creative mastery
- negative space
Mentioned in this episode
Organizations: Inner Pitch
Books & works: Style: Ten Lessons in Clarity and Grace
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