About this episode

Eddy Hackett shares his journey from classical percussionist to co-founder of a successful immersive theatre business, discussing bootstrapping and branding strategies.

Jeannette sits down with Eddy Hackett, co-founder and executive producer of the Lost Estate, who shares his fascinating journey from training as a classical percussionist to scaling a thriving, multi-million-pound immersive theatre business.  He dives deep into the realities of bootstrapping, the strategic value of looking for capital before you absolutely need it, and how an organisation can build a uniquely resonant brand by leading with its core, human centric identity. You'll Learn Why: A non-linear career shift can introduce creative squiggles that open unexpected and highly lucrative doors. Bootstrapping forces an organisation to adopt a lean, resource-aware mindset that naturally drives creativity. The optimal time to raise capital is when your business is at its strongest, rather than when cash is running low. Elevating your core brand promise is essential for building consumer trust in a highly volatile market. Whether you're a founder, CEO, small business owner, entrepreneur, startup leader or executive, these lessons will help you make smarter hiring decisions and build a stronger, more successful business. 🚀 Want to accelerate your business growth? Join Rise…

People in this episode

Host: Jeannette Linfoot

Guest: Eddy Hackett

Topics covered

• bootstrapping
• immersive theatre
• business growth
• branding
• capital raising
• creative careers

Keywords

• classical percussionist
• immersive empire
• business strategy
• lean mindset
• consumer trust
• creative squiggles
• capital timing

Mentioned in this episode

Organizations: Lost Estate

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