
#533 - PJ Pereira | On Taking the Brunt of AI Backlash From The Industry
From Breaking and Entering Advertising Podcast by Breaking and Entering Media
March 4, 2026 · 46 min · Season 6
About this episode
Geno interviews PJ Pereira about the backlash against AI-generated advertising.
On this episode of The Breaking and Entering Podcast, Geno sits down with PJ Pereira. He's the founder of Silverside AI, the agency behind some of the most controversial ads to come out this past year - the Coca-Cola holiday spot, and the Svedka Super Bowl spot. The two spots have one thing in common - they're both fully generated by AI. Pj has heard all the comments, and he joins us to give his point of view. Tune in for Breaking and Entering's most loaded interview yet. More from Breaking and Entering Media:💼 Follow on LinkedIn https://www.linkedin.com/company/breaking-entering-podcast/📖 Read our Publications https://www.breaking-entering.com/blog💬 Join our Unlocked GroupMe https://groupme.com/join_group/102437585/xg5Z5tei✉️ Subscribe to The Vault https://breakingandenteringadv.substack.com/📹 Subscribe to our :60 Advertising News Videos https://breakingandentering.beehiiv.com/🏆 Check out the Crowbar Awards to break into advertising https://www.crowbarawards.com/🤝 Work With Us - Email: breakingandentering@smoothmedia.co
People in this episode
Host: Geno
Guest: PJ Pereira
Topics covered
- AI in advertising
- controversial ads
- industry backlash
- Coca-Cola holiday spot
- Svedka Super Bowl spot
- interview with PJ Pereira
Keywords
- AI
- advertising
- Coca-Cola
- Svedka
- PJ Pereira
- controversial ads
- industry backlash
Mentioned in this episode
Organizations: Silverside AI, Coca-Cola, Svedka, Breaking and Entering Media
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