From $15k to 8 Figures: How We Built and Sold SHOCK in 8 Years

From $15k to 8 Figures: How We Built and Sold SHOCK in 8 Years

April 24, 2026 · 17 min · Episode 128

About this episode

Lance and Scott reflect on their eight-year journey from a $15,000 investment to selling SHOCK I.T. for eight figures, discussing the challenges and successes along the way.

In this exclusive "Opening the Vault" episode, we are releasing never-before-seen footage filmed one year ago, just days before the monumental sale of SHOCK I.T. Join business partners Lance and Scott in this time-capsule conversation as they sit in the home studio reflecting on an eight-year journey that began with a $15,000 investment and ended in a life-changing eight-figure exit. This episode offers a raw look at the "grind" of entrepreneurship, the brutal stress of a 900-question due diligence process, and the candid reality of navigating deals with private equity firms. Discover how they pivoted through COVID-19 to find their biggest revenue spikes and what it truly takes to find a partner you can trust for nearly a decade.

People in this episode

Host: Lance Bachmann

Guest: Scott

Topics covered

Keywords

Mentioned in this episode

Organizations: SHOCK I.T., private equity firms

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