Rewind : Selling Accounting Services 2.0 w/ Debra Angilletta

Rewind : Selling Accounting Services 2.0 w/ Debra Angilletta

April 11, 2026 · 50 min · Episode 99

About this episode

Debra Angilletta and Roger Knecht discuss effective sales strategies for accounting professionals to acquire new clients with confidence.

Listen as two expert salespeople share their insights; the key elements needed to close the deal and get the clients you deserve. Debra and Roger offer actionable steps that any accounting professional can take to comfortably use to get the next new client. This is an energetic conversation that you are sure to enjoy and use to improve your sales processes. Get ready to take some good notes on topics ranging from: Identifying and using your Inside Voice – your inner voice Sales make the work go round, consider it first things first when it comes to your business. Sales are the things that makes money move, why? Because "nothing happens until you make a sale"! How to use ROI, Return to Investment when making an offer? Listen to Debra as she shares a role play example that you don't want to miss. Does your offer make sense, for example would you buy from yourself and is the offer related to the desired outcome that the potential client stated? Are you ready to play the confidence game and extend the "no-brainer-offer" What are the 3 common objections and what are they really? Buying Signs! What can you do to creating trust or build rapport and why is it important? And so much more…

People in this episode

Host: Roger Knecht

Guest: Debra Angilletta

Topics covered

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