Protecting Your Brand in the Age of AI with Ingrid Fernandez

Protecting Your Brand in the Age of AI with Ingrid Fernandez

June 16, 2026 · 45 min · Episode 259

About this episode

In this episode, Liz Mosley discusses essential AI clauses for small business owners with Ingrid Fernandez.

In this episode I chat to returning guest and founder of Her Legals Ingrid Fernandez. We chatted way back in 2022 and since then AI has become HUGELY mainstream throwing up all sorts of joys and stresses for small business owners. We chatted about the essential AI clauses every small business owner needs in their contracts f rom ensuring brand transparency to preventing clients from "training" AI on your creative work. This conversation is an absolute essential listen if you've been worried about how AI could impact your business. Key Takeaways The Transparency Clause : Clearly define how AI is (and isn't) used in your business processes to build trust and reassure clients that your deliverables are human-made . Restricting Work for AI Training : Protect your intellectual property by including clauses that prohibit clients from feeding your custom designs or content into AI models to create "cheap replicas" . Privacy Policy Audits : Update your privacy documents at least annually to reflect any new AI tools or third-party subscriptions that might touch client data . Human Discernment is Non-Negotiable : AI is designed to "please," not necessarily to be accurate. Always verify…

People in this episode

Host: Liz Mosley

Guest: Ingrid Fernandez

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Organizations: Her Legals

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