Ep 550 The One Phrase That Can Ruin a $10 Million Business Sale
About this episode
Jo Swann discusses the detrimental mindset surrounding the belief that happiness will come after selling a business.
"When I sell the company, then I'll be happy." Psychotherapist Jo Swann says that one phrase is the most reliable predictor of a miserable exit. She would know. She made her money in the 90s, retired to an oceanfront apartment in Borneo, and fell straight into an existential crisis. In this episode of Built to Sell Radio, part of our popular After the Deal series, Swann explains why the trap survives the wire transfer
People in this episode
Host: John Warrillow
Guest: Jo Swann
Topics covered
- business sale
- entrepreneurship
- existential crisis
- psychology of selling
- after the deal
Keywords
- business sale
- happiness
- Jo Swann
- entrepreneurship
- existential crisis
- psychotherapy
- after the deal
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