About this episode

In this episode, Jonathan Jay hands the microphone to his dealmaking partner Martin, who shares insights on negotiation, deal structuring, and funding strategies in business acquisitions.

Buying a business isn't just about finding the right opportunity. It's about structuring the deal in a way that works for everyone involved . In this week's episode of Business Buying Strategies , Jonathan hands the microphone to his dealmaking partner Martin, who shares insights from a live webinar with Dealmakers clients. Martin has been directly involved in hundreds of acquisitions and is currently negotiating multiple deals himself. In this session he explains how real deals are structured, how negotiations actually unfold, and what funding strategies are working in today's market. This episode is packed with practical advice drawn from real negotiations happening right now. What You'll Learn in This Episode Why negotiation skills matter more than clever deal structures Many new dealmakers become fascinated by complex deal structures. But Martin explains that the structure itself is rarely the difficult part . The real skill lies in negotiating terms that work for both sides. Successful negotiators focus on three outcomes: • Getting the business cheaper • Getting better payment terms • Getting more value for the same price When you negotiate with these principles in mind…

People in this episode

Host: Jonathan Jay

Guest: Martin

Topics covered

• negotiation
• deal structuring
• funding strategies
• business acquisition
• practical advice

Keywords

• negotiation skills
• deal structure
• business valuation
• acquisitions
• funding strategies

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• #348 The Reality of Buying a Business — What No One Tells You · April 2, 2026 · 34 min
• #347 From Employee to £6M Business Owner — How One Deal Changed Everything · March 19, 2026 · 28 min
• #345 What kind of business should I buy? · February 19, 2026 · 39 min
• #344 Inner Circle Mambers Panel - Questions and Answers · February 5, 2026 · 40 min

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