About this episode

Caroline Riggs discusses how Copper State Farms navigates the cannabis market as a single state operator.

This week, Caroline Riggs, executive vice president of retail and marketing at Copper State Farms, joins the Cannabis Equipment News podcast to discuss the company's ability to skip the red tape and make quick decisions to meet evolving demand and market conditions. Riggs has helped Copper State, which is based in Snowflake, Arizona, improve customer retention and loyalty programs and increase transaction size, driving top line revenue. Please make sure to like, subscribe and share the...

People in this episode

Host: David Mantey

Guest: Caroline Riggs

Topics covered

• single state operator
• cannabis industry
• retail marketing
• customer retention
• business strategy

Keywords

• cannabis
• retail
• marketing
• customer loyalty
• business growth

Mentioned in this episode

Organizations: Copper State Farms

Places: Snowflake, Arizona

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