218: Is Video Necessary for Podcasting?

218: Is Video Necessary for Podcasting?

June 23, 2026 · 16 min

About this episode

In this episode, Haylee Gaffin discusses whether video is necessary for podcasting in 2026 and explores the implications of video as a format versus a strategy.

Is video actually necessary for podcasting in 2026? In today’s episode, I’m sharing my answer to that question, and it might surprise you. Because simply turning on a camera isn’t a growth strategy.  Clocking In with Haylee Gaffin is produced by Gaffin Creative , a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com , plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Find It Quickly:  Video isn’t the strategy, it’s the format (1:11) Podcasting and YouTubing are not the same thing (2:15) The rise of video podcasting (4:22) The real cost of video (5:10) If you’re going to do YouTube, consider Shorts (8:38) You don’t need full video production to benefit from video (9:33) Is video necessary for podcasting in 2026? (11:42) Defining a podcast (12:37) Permission to podcast your way (14:47) Mentioned in this Episode: What Is a Podcast? Podcast Industry Taskforce Forms to Determine Definition and More: hollywoodreporter.com/business/digital/podcast-industry-taskforce-forms Connect with Haylee: Soundboard Society: gaffincreative.com/soundboard Instagram: instagram.com/hayleegaffin Website…

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Host: Haylee Gaffin

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Mentioned in this episode

Organizations: Gaffin Creative, Hollywood Reporter

Products: YouTube, Shorts

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