
Grant Cardone discusses his innovative strategy of integrating Bitcoin into real estate investments to challenge traditional REITs.
Real estate mogul Grant Cardone made his Consensus mainstage debut to explain the unconventional investment strategy he's been building for the past 17 months: fusing Bitcoin directly into large-scale real estate deals to outcompete traditional REITs. Cardone, who first received Bitcoin as payment for a speaking gig and still holds those 115 coins today, argues the hybrid model can deliver 22–32% returns by combining the stability of cash-flowing properties with the upside of Bitcoin. He also shared why he believes this structure could disrupt the entire $4 trillion REIT industry. - Timecodes: 00:00 - Grant Cardone at Consensus Miami 2026 00:40 - How Grant First Discovered Bitcoin 02:02 - Real Estate Bitcoin Hybrid Strategy 05:45 - Why Real Estate Beats Other Asset Classes 08:03 - Disrupting The REIT Industry 14:22 - Going Public And Bypassing The Banks 16:57 - Final Advice: Get Fiat, Build Wealth
Guest: Grant Cardone
Organizations: CoinDesk, REIT
Products: Bitcoin
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