Why Self Storage Beats Multifamily: Niches, SBA Money, and Lifestyle Freedom with Joe Downs :: Ep 212 Competitive Edge Podcast
About this episode
In this episode, Brian Covey interviews Joe Downs about the advantages of self storage over multifamily real estate investments.
Entrepreneurs are told to chase more “doors” in real estate, but what if you’ve been playing in the wrong asset class? In this episode of the Competitive Edge Podcast, Brian sits down with storage entrepreneur Joe Downs to unpack why self storage and storage niches can beat traditional residential and multifamily on cash flow, scalability, and quality of life. Joe shares how he escaped “shiny object syndrome” by niching down into storage, then going deeper into pro storage, boat/RV storage, truck parking, and industrial outdoor storage (IOS). He explains why now is one of the best times to buy storage based on real trailing-12 performance, how SBA loans give storage investors an unfair advantage over multifamily, and why storage delivers strong returns without the 2 a.m. toilet calls. If you’ve ever thought about getting into real estate, are tired of fighting over the same red-ocean multifamily deals, or want more freedom and less tenant drama, this conversation will open your eyes to the “blue ocean” of storage. Timed Highlights:1:20 – Joe’s journey into storage and discovering “niches within the niche”3:35 – From self storage to pro storage, boat/RV, small bay flex, parking…
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