Competitive Edge Podcast

What happens when you stop chasing success and start building something real? In this episode of Competitive Edge, guest Chans Weber shares his journey from a struggling financial advisor to the founder of a multi-million dollar digital marketing company. He dives into the power of authenticity in business, the role of mentorship in accelerating growth, and how leveraging personal branding, especially through video, can set you apart in a crowded market. Chans also delivers a bold perspective on the future, warning of AI’s massive disruption to the workforce and emphasizing the urgent need for entrepreneurs to adapt, pivot, and stay ahead of rapidly evolving technology. This conversation is a wake-up call for anyone serious about staying competitive because those who embrace change will lead, and those who don’t risk being left behind. Learn more about your ad choices. Visit megaphone.fm/adchoices

How do top mortgage producers simplify their tech and stand out in a noisy, AI-driven market? In this episode of The Competitive Edge, Brian Covey is joined by Michael McAllister - founder, tech strategist, and a transformative voice in the mortgage CRM space. Together, they unpack how top producers are simplifying tech stacks, mastering high-performance habits, and leveraging AI tools like GoHighLevel to scale smarter, not louder. Michael shares powerful insights on team building, recruiting with real value, and how to cut through the noise in today's fast-moving mortgage world. If you're a loan officer, team leader, or recruiting talent, this conversation is your tactical playbook for 2026 and beyond. Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you building a brand for yesterday’s internet, or tomorrow’s discovery engine? In this episode of Competitive Edge, Brian Covey sits down with branding strategist John Seroka to unpack one of the biggest shifts happening in the mortgage industry today: the move from traditional SEO and social visibility to AI-driven discoverability, challenges leaders to use AI as an assistant, not a replacement, and to double down on authentic, human-driven messaging that educates deeply and builds credibility. They dive into the risks of “invisible revenue loss” when your brand isn’t legible to AI, the importance of conducting a brand insight assessment, and why relying entirely on AI for content creation can lead to what John calls “trained dementia.” For loan originators, executives, and marketing teams, this conversation is a wake-up call: the future of discoverability is already here. The question is, will your brand be trusted and recommended, or overlooked and left behind? Learn more about your ad choices. Visit megaphone.fm/adchoices

What if AI doesn’t replace you, but someone using AI does? In this episode of Competitive Edge, Brian Covey sits down with entrepreneur and AI innovator Luke Shankula to unpack what’s really happening in marketing, content creation, and business growth right now. Luke shares how growing up in Ecuador shaped his grit and adaptability and how that mindset led him to go all-in on AI before most people were paying attention. Together, they break down practical ways loan officers, real estate agents, and business owners can leverage AI to save time, scale smarter, and stand out. But here’s the twist: the real edge isn’t automation: it’s authenticity. The human stories, the reps, the willingness to show up imperfectly is what builds trust and drives results. If you want tactical insight on using AI the right way while staying true to who you are, this one’s for you. Learn more about your ad choices. Visit megaphone.fm/adchoices

What separates top producers from the rest in today’s mortgage market? In this episode of Competitive Edge, Brian Covey sits down with Allison Larson, a powerhouse mortgage producer with over $100 million in annual production. Allison shares the mindset, systems, and tools that drive her high-level success - from streamlining communication with clients and agents to leveraging innovative tech for better transparency and trust. She unpacks her team's ambitious goals, the importance of intentional follow-up, and how she’s maintaining balance while scaling. Tune in to discover how Allison is raising the bar and how you can too! Learn more about your ad choices. Visit megaphone.fm/adchoices

Ever feel like you’re doing all the right things, but something still feels off, like you're building a career but not really designing a life? In this solo episode of The Competitive Edge podcast, Brian Covey dives into four foundational pillars - faith, fitness, family, and finances - that are shaping not just his life, but the lives of high performers and purpose-driven leaders. Brian shares real-world coaching insights, personal reflections, and hard-earned lessons that will inspire listeners to reset, refocus, and finish the year strong. Whether you're building a career or designing a life, this episode will challenge you to close the gaps and take the next step toward your best self. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feeling stuck and wondering how to build real momentum without burning out? In this powerhouse episode, Katie Shive unpacks how she broke free from burnout and built momentum through clarity, daily discipline, and community. She shares the mindset shifts and habits that helped her turn obstacles into opportunities and why showing up with consistency beats chasing perfection every time. Whether you're building a business or a life you love, this episode delivers a blueprint for sustainable success. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Competitive Edge, Brian Covey sits down with Abdel Khawatmi - top 1% originator, coach, and powerhouse entrepreneur - to uncover the strategies that took him from law school to leading one of the most recognized mortgage brands in the industry. Known for his values rooted in faith, family, fitness, and finance, Abdel shares how he leveraged his background in law to create a high-performance business anchored in clear communication and client experience. From integrating AI tools like ChatGPT and Gamma to boost productivity, to developing a standout personal brand (gorilla logo and branded truck included), Abdel reveals the exact tactics that fuel his success. Whether you're in mortgage, sales, or leadership, you’ll walk away with practical takeaways to elevate your game. Learn more about your ad choices. Visit megaphone.fm/adchoices

What if the key to breaking through wasn’t talent or timing, but perseverance? In this episode of the Competitive Edge Podcast, Brian Covey sits down with mortgage industry powerhouse and transformational coach JJ Mazzo to uncover how personal setbacks can be turned into your greatest superpower. From leading a billion-dollar division to overcoming addiction, JJ shares raw stories, powerful mindset shifts, and proven strategies that built his success in life and business. You’ll hear how creating experiences over collecting things shaped his leadership style, why self-leadership is non-negotiable, and the essential moves you need to make now to set up your best year yet. Whether you're navigating a tough season or gearing up for growth, JJ’s seven Perseverance Principles will equip you to rise higher with clarity, confidence, and purpose. Listen now and discover what’s really possible when you stop reacting and start leading. Pre-order JJ's brand new book, Perseverance Principles, and unlock the blueprint for turning adversity into your advantage. https://perseveranceprinciples.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Competitive Edge, Brian Covey sits down with Marine veteran and top mortgage professional Tyler Hodgson to uncover the daily disciplines and intentional mindset that fuel his winning lifestyle. From leading small teams with purpose to balancing family, fitness, and business, Tyler shares the tactical routines and leadership lessons that have shaped his success. Beyond business, Tyler opens up about overcoming personal struggles, the power of intrinsic motivation, and his commitment to health and fitness. He breaks down his “Three Buckets” framework (job, career, and lifestyle), offering a transformative lens for listeners looking to elevate their work and life. Packed with practical takeaways and inspiring insights, this episode is a blueprint for building not just a business, but a life of impact, purpose, and fulfillment. Learn more about your ad choices. Visit megaphone.fm/adchoices

What does it take to rebuild a brand, and a life, with purpose and grit? On this episode of The Competitive Edge, Brian Covey sits down with Lacey Newman - TV host, real estate powerhouse, and CEO of Elevated Agents. Lacey shares her bold journey of rebuilding from the ground up after stepping out of a successful partnership. She also dives into the mindset shifts, brand evolution, and leadership lessons learned along the way. From navigating the “messy middle” to leveraging AI tools like ChatGPT, Lacey opens up about how she’s creating impact beyond real estate through coaching entrepreneurs and inspiring working moms to find their own edge. Learn more about your ad choices. Visit megaphone.fm/adchoices

What if finishing the year strong came down to how you track your time, build your network, and connect with your deepest why? In this high-impact Competitive Edge episode, Brian Covey sits down with elite coach Khai McBride to unpack how a simple countdown clock can transform your daily focus, why high performers treat networking and non-negotiables as sacred, and the mindset shift mortgage pros need to authentically connect with Gen Z and millennials. Whether you're in leadership, sales, or simply leveling up, this one’s for the competitor in you. Tap in & recalibrate your edge! Learn more about your ad choices. Visit megaphone.fm/adchoices