Opening the Doors: The Journey to Launching WARRIOR Group Fitness Studio
From Confessions of a Group X Instructor by Ellen Elisabeth de Werd
May 21, 2026 · 26 min · Episode 98
About this episode
Ellen shares the behind-the-scenes journey of opening the WARRIOR Group Fitness Studio, discussing vision, branding, and community-building.
In this episode, Ellen shares the real behind-the-scenes journey of opening the WARRIOR Group Fitness Studio — from vision and branding to construction, founding memberships, community-building, and finally opening the doors. This conversation dives into what it truly takes to bring a fitness vision to life while balancing leadership, creativity, business strategy, and resilience. Thank you so much for listening! Please rate ⭐️⭐️⭐️⭐️⭐️ and share the show! Check out the WARRIOR formats: https://warriorinstructors.com/ 🤘🏼 Follow Ellen on Social: https://www.instagram.com/ellendewerd/ https://www.linkedin.com/in/ellendewerd https://www.facebook.com/ellen.dewerd 🏹 Follow WARRIOR on Insta: https://www.instagram.com/warrior_group_fitness_/ 🏹 Follow WARRIOR on YouTube & TikTok: https://www.youtube.com/channel/UCdA3cH7_JBKp30H5vwyVk7w https://www.tiktok.com/@warriorinstructoracademy?lang=en
People in this episode
Host: Ellen Elisabeth de Werd
Topics covered
- fitness studio
- entrepreneurship
- community building
- branding
- leadership
- business strategy
- resilience
Keywords
- WARRIOR Group Fitness Studio
- fitness vision
- community building
- branding
- leadership
- business strategy
- resilience
Mentioned in this episode
Organizations: WARRIOR Group Fitness Studio, WARRIOR, Instagram, LinkedIn, Facebook, YouTube, TikTok
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