AI won't save a broken organization
From Conversations with MarTech by MarTech.org
May 27, 2026 · 20 min · Season 3 · Episode 20
About this episode
In this episode, Ryan Warren discusses the challenges organizations face in leveraging AI technology within their marketing strategies.
Many marketers missed the initial opportunity to reimagine their organizational models before implementing AI technology. Now, they find themselves at the evolving intersection of AI, data, and modern marketing strategy. In this episode of Conversations with MarTech, Ryan Warren, Chief CRM Officer at Razorfish Warren discusses why many organizations struggle to realize the full potential of their martech stacks and how to pivot for an AI-driven future. Among the topics we discuss: • Navig...
People in this episode
Host: MarTech.org
Guest: Ryan Warren
Topics covered
- AI technology
- organizational models
- martech stacks
- data
- marketing strategy
- AI-driven future
Keywords
- AI
- marketing
- organizational models
- martech
- data
- strategy
Mentioned in this episode
Organizations: Razorfish, MarTech.org
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- How to focus marketing on high-impact work · April 29, 2026 · 18 min
- A whole new way to think about TV advertising · April 22, 2026 · 15 min
- Lessons from a first-time CMO · April 15, 2026 · 17 min
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