What's the future of AI and RCS in mobile messaging?
From Conversations with MarTech by MarTech.org
May 20, 2026 · 17 min · Season 3 · Episode 19
About this episode
This episode discusses the future of AI and RCS in mobile messaging with Eric Miao from Attentive.
Are consumers at a breaking point with email and text message marketing? In this episode of Conversations with MarTech, we sit down with Eric Miao, chief strategy officer at Attentive, to discuss the evolving landscape of mobile communications. Eric and I dive into how brands can move past the "quantity over quality" era of spam and leverage AI-driven personalization to build genuine customer loyalty. Discover why RCS (rich communication services) is becoming a game-changer for bran...
People in this episode
Host: MarTech.org
Guest: Eric Miao
Topics covered
- AI
- mobile messaging
- RCS
- customer loyalty
- personalization
- email marketing
- text message marketing
Keywords
- AI
- RCS
- mobile communications
- customer loyalty
- personalization
- email marketing
- text messaging
Mentioned in this episode
Organizations: Attentive, MarTech.org
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