Managing marketing content in the age of AI
About this episode
Erica Gunn discusses the impact of AI on managing marketing content and digital asset management.
As brands face an explosion of content across global channels, AI is being used not just to generate the content, but to solve the increasingly difficult challenges of organization, findability, and workflow acceleration. In this episode of Conversations with MarTech, Erica Gunn, CMO at Canto, discusses the evolving landscape of digital asset management (DAM) and the significant impact of artificial intelligence on marketing operations. Among the topics we cover: Managing the proliferation ...
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