349. Should You License Someone Else’s IP Instead of Building From Scratch? The Strategy That Generated $80,378 In Year One

349. Should You License Someone Else’s IP Instead of Building From Scratch? The Strategy That Generated $80,378 In Year One

July 20, 2026 · 20 min

About this episode

Léa Jeanmougin discusses her experience licensing someone else's IP and generating significant revenue in her first year.

This is a free preview of a paid episode (45 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo ⁠ Léa Jeanmougin licensed someone else's proven course instead of building her own and turned it into $80,378.90 in year-one revenue. Kicking off our new series on intellectual property (IP), Léa opens up about what it looks like to bet on someone else's proven offer instead of creating your own. With zero money down and a royalty rate that started at 20% and eased down to 16% as her revenue climbed, Léa leaned on partner campaigns to grow her monthly recurring revenue from $2,868 to $10,563. That income became her launchpad into brick and mortar, funding a rent-to-own deal on a 14-room inn in Quebec — also without a traditional down payment. Léa proves that the fastest way to revenue isn't always building from scratch. Connect with Léa: Listen to Léa's last episode…

People in this episode

Host: Ellen Yin

Guest: Léa Jeanmougin

Mentioned in this episode

Organizations: Agencia Atlantica

Places: Quebec

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