#82 Would they miss you? The CX budget cut test

#82 Would they miss you? The CX budget cut test

July 13, 2026 · 21 min · Season 2 · Episode 82

About this episode

Nienke Bloem discusses the importance of proving the value of CX teams through the budget cut test.

Welcome to a new episode of CX Leadership Talks with Nienke Bloem! Today, we dive into a thought-provoking challenge every CX leader must face: Would they miss you if your CX team disappeared tomorrow? Drawing inspiration from a recent Qualtrics event, Nienke Bloem explores the true business impact of CX teams and introduces the crucial "budget cut test." Are you and your team seen as a must-have driving results, or just a nice-to-have delivering activities? With real-world examples and actionable self-assessment questions, this episode will empower you to prove your value, connect your CX work directly to business outcomes and ensure your seat at the table - even when tough budget decisions loom. Join Nienke Bloem for a candid, energizing conversation to help you sharpen your CX leadership and make your impact truly indispensable!Want to get more information about the ANI model? You can take a sneak peek here or listen to this episode in which Nienke takes a deep dive into this model. Timestamped overview: 00:00 The budget cut test and CX leadership06:05 Importance of context in CX data06:53 Evolving CX teams beyond sentiment11:55 Measuring impact from workshops13:54 Assessing…

People in this episode

Host: Nienke Bloem

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Organizations: Qualtrics

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