Delivering Marketing Joy Episode 602 - Lessons Learned From The Acquisition Process
From Delivering Marketing Joy by Kirby Hasseman
June 3, 2026 · 14 min
About this episode
Tom Rector discusses the challenges and considerations involved in acquiring a new business.
In this week's episode of delivering #marketingjoy Tom Rector joins the show to discuss challenges with acquiring a new business, importance of size and technology in acquisitions, cultural integration and system challenges, and more!
People in this episode
Host: Kirby Hasseman
Guest: Tom Rector
Topics covered
- business acquisition
- challenges in acquisitions
- cultural integration
- technology in business
- system challenges
Keywords
- acquisition process
- business challenges
- cultural integration
- technology
- system challenges
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