Why Smart Brands Are Planning Holiday Merch Right Now

Why Smart Brands Are Planning Holiday Merch Right Now

June 12, 2026 · 27 min

About this episode

This episode discusses the importance of early planning for holiday marketing and branded merchandise, along with trends and creative ideas for the upcoming season.

In this episode of Better Merch… Better Marketing, we cover creative ideas, seasonal planning, and trends we believe will shape the upcoming fall and winter merch season. We start with a conversation around Random Acts of Marketing and why unexpected moments of connection can create a powerful impact for brands. From there, we discuss an important insider tip: if you want your holiday marketing and branded merch projects to succeed, the time to start planning is now. We also share predictions on the merch trends, styles, and ideas we believe will be big this fall and winter, along with a featured product spotlight on the B160A Riteline Click Pen. If you’re looking for creative marketing ideas, better branded merchandise strategies, and ways to stay ahead of seasonal trends, this episode is packed with useful insight

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