#261 We Changed ONE Thing and Growth Happened!

#261 We Changed ONE Thing and Growth Happened!

From Dental Marketing Goat by Gary Bird

April 22, 2026 · 6 min

About this episode

Gary Bird discusses how a simple pricing change can significantly improve dental marketing ROI.

Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/4tmFXwQ 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4tjNlsC ➖➖➖➖ Most dentists don’t realize their marketing is losing money because of one small mistake in their offer. In this episode, Gary Bird breaks down a real SMC case study in which a simple $50 pricing change turned a campaign from -42% ROI to nearly 200%. You’ll learn how to fix your dental marketing by adjust...

People in this episode

Host: Gary Bird

Topics covered

  • dental marketing
  • ROI improvement
  • case study
  • pricing strategy
  • business growth

Keywords

  • dental marketing
  • ROI
  • pricing change
  • case study
  • growth

Mentioned in this episode

Organizations: Cherry Payment Plans

Products: Dental AI Receptionist

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