Learn How to Get Found In AI Search

Learn How to Get Found In AI Search

From Designer Discussions : Remodeling Business Marketing by Mirjam Lippuner, Jason Lockhart, Maria Design Appy

April 23, 2026 · 18 min · Episode 165

About this episode

The episode discusses how AI search is changing the way homeowners find designers and remodelers, emphasizing the need for content that addresses user queries.

AI search is quietly reshaping how homeowners choose a designer or remodeler, and the rules are not the same as traditional SEO. If you want your business to show up when someone asks ChatGPT or Perplexity for “the best kitchen remodeler near me,” you need more than a pretty website and a few keywords. You need content that answers the questions people actually ask and signals that you’re a credible expert worth quoting. We talk through the website moves that make you easier for large ...

People in this episode

Hosts: Mirjam Lippuner, Jason Lockhart, Maria Design Appy

Topics covered

  • AI search
  • SEO
  • remodeling
  • design
  • content marketing

Keywords

  • AI search
  • SEO
  • kitchen remodeler
  • content strategy
  • home design

Mentioned in this episode

Organizations: ChatGPT, Perplexity

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